Drawstring Set
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US $15.99
quot;Meida Leather" has done its capability to foreign products
Huzhou online information when many foreign companies have complained for many difficult factors, the Zhejiang Meida Leather Co., Ltd's profits rose more than 10% instead. Secret? Wei-Guo Huang, chairman of the company has revealed that direct sales company so inventive end market, prompted profit greatly increased.
It is, at present, ordinary trade export processing enterprises sales process: producers, the domestic foreign trade companies, foreign trading companies, foreign retail stores, to reach the hands of foreign consumers, before the middle to go through three or four links, each one more link means that an additional cost of sales.
The range is located in Anji Economic Development Zone Industrial Park, Zhejiang Meida Tan Leather Co., Ltd is a wholly owned foreign enterprise, our products have been exported overseas, the major markets the United States, Mexico, Europe and other countries and regions. This year, the company not only calmly grim situation of foreign trade, the market grew and grew. "We have been insisting foreign direct and own brand products." It is understood that, in New York, Los Angeles, six cities in Mexico, "Meida Leather" have set up their own stores and improve direct marketing network. "Foreign reduce intermediate links, you can increase profits an average of 20%." Wei-Guo Huang said that the advantage of direct marketing the product directly to customers before, not only reduced the loss of profit center, while brands get publicity, improved competitiveness.
"By two or three middlemen and foreign trade companies, plus there are the foreign importers, brokers, 30% to 40%, there is no profit, if the direct foreign trade, we can at least get 10% more profit." He that long-term foreign direct this model is effective, easier to control the cost of margins, increase product competitiveness. At the same time, using this sales model, but also spent the shortest time from retailers understand the latest market information and demand change, you can step ahead of peers.
"This year, we have a stable foreign market, to enter the domestic market." Wei-Guo Huang explained that businesses do not go OEM, semi-processing and other traditional way, nor put the product directly to the domestic market, but a detailed analysis of the pre-market risk, Look at the domestic military belt quasi-production projects to reduce a lot of circulation. The first half of this year, the company only produced military belt sales reached 30 million yuan, is expected to exceed the number of the second half of the current military belt manufacturing enterprises accounted for one third of GDP. "This year's sales will exceed the original goal of 80 million yuan, more than 120 million yuan is no problem." Wei-Guo Huang confidently told reporters.
"We have accumulated through the years, gradually began to improve business development, simultaneously inside and outside the road to go now, is trying to expand the effective extension of the market, but also the inevitable trend of their own development." Wei-Guo Huang believes that the sale of production now coming up, and end of the year on the basis of sales increased substantially last year, companies are providing files to accelerate the development.
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